With all the hype around NEO, it boils down to a simple yet extremely significant question, what is the competitive advantages of NEO which make it stood out among all the other competitors ? Firstly, Neo allows the conversion of traditional assets into decentralized digital assets with the help of smart contracts. Secondly, the presence of digital identity on the NEO platform allows individuals and businesses to create their own digital identity information. The security of these digital identities are greatly enhanced by the fact that they can be integrated with multi factor authentication system including but not limited to sms and biometrics such as fingerprint and voice recognition. Thirdly, the revolutionary smart contract system provided by NEO platform support common programming languages. This is a huge deal for majority of the programmers out there as they would not have to pick up a new programming language to use NEO. This is a major pulling factor which could potentially draw in lots of programmers. Furthermore, more mature tools and useful techniques can be developed through the continuous development of Dapps (decentralized applications) on the NEO platform, which is crucial for the mass adoption of Blockchain technology.
To gain a deeper and more comprehensive understanding on NEO, the PDF of NEO Whitepaper is included here for reading and download purpose.