Highlights:
- Brave announces partnership with Everipedia
- Everipedia is the world’s largest Encyclopedia
- Since, Brave has boasted 8 million users
Privacy web browser Brave announced a co-marketing agreement with the world’s largest blockchain-based encyclopedia, Everipedia, to boost the company’s brand awareness among its userbase. Since then, the adoption rate of Brave has only gained with a greater pace.
Everipedia, an online encyclopedia featuring millions of wiki articles, uses a form of virtual currency (IQ Tokens) that rewards contributors who write, edit and vote on the credibility of articles. Brave rewards its users with Basic Attention Tokens (BAT) via the integrated Brave Rewards in the browser, for opting into viewing privacy-preserving ads. Brave users receive 70 percent of the revenue generated by the ads.
Brave’s efforts to grow its user base are already paying off. In fact, the firm announced in mid-October that its daily active users surpassed 2.8 million. And, its monthly active users hit an all-time high of 8 million. This milestone is directly correlated with Brave’s verified publishers, which has experienced a steady increase. Brave currently has 8 million monthly active users and over 300,000 Verified Publishers.
In conclusion, Brave is safer than the regular Chrome browser, but it can’t handle the fingerprinting of modern browsers. The tracking systems used by Facebook, Google, Amazon and most popular platforms are far more powerful than Brave’s mechanisms.
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