Are you ready to order a Gyro and Falafel for Lunch at any of the hundred Halal Guys restaurants around the United States, as well as in South Korea, Indonesia, and the United Kingdom? The challenge appears unusual, particularly in a context where cross-border movement is still not returned to “pre-pandemic” levels, despite many limitations being gradually eased.

However, Halal Guys always looked into the proficiency of their contest and attracted thousands of customers, bringing excessive boost into their sales and interaction.

The company opened its 100th restaurant in Pittsburgh, so it was organized to commemorate it. This crazy contest, discovered by American media outlet The Spoon, is unique in how the brand is using the NFT up for grabs. The digital token is the reward that will be provided to the winner, and it will contain a lifetime permit to eat for free at Halal Guys! Perfect use of NFTs and digital assets in the real world, isn’t it?

While participation in the competition may appear to be fiction, the brand claims that one Californian has so far eaten at 12 of the Halal Guys locations. This food chain had ensured an environment that suited all kinds of customers. Thus, since its start in New York in 1990, the three Egyptian entrepreneurs wanted to create a halal recipe that would appeal to Muslim customers, which they did. This potentially had a lot of influence on the business, which grew in popularity throughout the United States.


0 Comments